OUR COMMITMENT TO
We work with the world’s best jewelers to create fine jewelry at a fair price
DESIGN AND CRAFTSMANSHIP
Each piece in our assortment starts with our in-house design team. We’re inspired by sleek, modern sculptural designs and patterns; we celebrate the pop of a gemstone, the subtle sparkle of a diamond; and we’re energized by your personal style. Each design goes through countless versions in partnership with our master jewelers to perfect settings, lengths, chain links, clasps, ring comfort, earring fit—no detail goes unnoticed or undiscussed—until the piece is exactly right.
Our expert jewelers then use the highest quality materials from precious metals—from certified recycled gold and 18k gold vermeil, to responsibly sourced diamonds and AAA-grade gemstones. Our jewelers span the globe, our sterling silver and gemstone experts, for example, are in Seoul, South Korea, and the craftsmen behind many of our gold chains in Arezzo, Italy.
In partnership with our jewelers, we select materials that can actually live up to our fine jewelry for every day ethos. Each and every material we use, along with the workmanship of each piece, must pass our test for everyday wear. We purposefully work with 14k gold, sterling silver, vermeil, titanium, diamonds and particular gemstones for that reason.
Our 14k gold fine jewelry is an alloy that is specifically mixed to be worn every day, forever. In comparison to 18k gold, 14k gold is far more durable so you can sweat, shower and sleep in your pieces. It will scratch less and will continue to maintain its champagne-hued shine.
Similarly, our gold vermeil is a premium material crafted to last—and superior to gold plating due to its thick layer of 18k gold over sterling silver, which is in and of itself a highly enduring precious metal. In comparison, gold plating is typically a thin layer of gold over a less durable metal such as copper or brass.
We stand by the forever quality of our pieces. Each and every one comes with a two-year warranty that guarantees that we’ll take care of your piece should any damage to the metal or workmanship occur.
Learn more about our high-quality materials.
“RATHER THAN BUYING DISPENSABLE COSTUME PIECES, [CEO NOURA] SAKKIJHA BELIEVES WOMEN SHOULD BUY BEAUTIFUL TOKENS TO WEAR ALWAYS AND KEEP FOREVER.”
We’re committed to fair pricing and fine jewelry without the traditional industry markups. We do things differently. To make luxury accessible, we work directly with the best jewelers around the world, remove the middlemen and sell directly to you. Because we work in partnership with our jewelers, we get the very best quality at the best price. All so that you can wear fine jewelry every day, not just on special occasions.
Traditional fine jewerly
Cost to produce
Cost to produce
Mejuri mark up
Other mark up
Retail mark up
ESTIMATED TRADITIONAL RETAIL
We are working towards a sustainable supply chain through 100% material and product traceability.
We are nurturing a community that is empowered to invest in themselves and the world around them.
We design high-quality fine jewelry you can buy yourself and wear every day.